I have been rolling out weekly eloqua_engage tips to our sales team and marketing managers on those teams with individual usage reports. Breaking up the Eloqua™ Engage User Guide sections and making them sales appropriate are helping, but I am looking for other ways to get the marketing managers (and sales reps) more "engaged" with the following:
- noticing which sales emails are getting more engagement than others
- having their Unique Open Rate increase
- having their Unique Clickthrough Rate increase
- having their Total Sends increase
The engage_template requests have drastically increased so that is a positive measurement on overall usability, however, just seeing what else others have tried. Thanks for the help!
